NEWS AND UPDATES
Move Aseana
03 September 2025
Hit the dance floor, work on your goals, and make unforgettable memories with Move Aseana!
In partnership with Anytime Fitness Ayala Malls Manila Bay, end your workday with FREE classes designed for all fitness levels.
📍 5th floor, Bldg. A, Ayala Malls Manila Bay
✨ Be part of a growing wellness community in Aseana City. Together, let’s build a healthier and stronger community.
For those interested to join, please send an email to aseanamarketing@aseanacity.com. See you there!
For Aseana office inquiries: leasing@aseanaholdingsinc.com
For Aseana residential inquiries: inquiries@midparktowers.com
Sustainability at the Core of Aseana City
01 September 2025
Sustainability at the Core of Aseana City
True success in CBDs is measured not just by skylines nor density but by sustainability. Aseana City embodies this vision. Master-planned by D.M. Wenceslao & Associates, Inc. (DMW), the 107-hectare bayfront estate weaves environmental stewardship, community well-being, and climate resilience into the urban fabric.
Clean Energy at Scale
All DMW-owned office buildings in the estate, including Aseana One, Two, Three, 8912 Asean Ave, and Parqal, operate on 100% renewable energy. For businesses locating in Aseana, the benefit is twofold: a reduced carbon footprint and greater stability against volatile electricity costs.
Parqal: A Green Anchor
At the heart of Aseana’s sustainability narrative is Parqal, a five-hectare mixed-use development that has quickly become the district’s flagship destination. The project earned a 5-Star BERDE certification from the Philippine Green Building Council, the highest rating under the national green building program. Its eco-friendly features include energy-efficient systems, water-saving fixtures, drought-resistant landscaping, and the use of treated wastewater for irrigation.
Yet Parqal is more than a showcase of green technologies. Its core design philosophy is rooted in community. A canopy spanning the whole development links offices, shops, and public plazas, enabling people to move comfortably despite Metro Manila’s heat and sudden rains. By dedicating majority of its footprint to greenery, promenades, and open-air lounges, Parqal fosters interaction, wellness, and cultural activity. It is a clear expression of Aseana’s commitment to placemaking: creating vibrant destinations rather than standalone structures.
The 15-Minute City, Realized
Aseana City was conceived around the principles of the “15-minute city,” where daily needs can be met within a short walk. This vision has steadily taken shape. Residential towers such as Pixel Residences and MidPark stand within walking distance of offices, retail, and transit. Schools like Nord Anglia International School and Junior Starters serve families within the estate, while the upcoming St. Luke’s Medical Center Aseana will further enhance the district’s ecosystem of essential services.
Connectivity reinforces this model. Elevated walkways, arcaded sidewalks, bike lanes, and the Aseana Eco Jeep loop knit the estate together. The result is a walkable, human-scaled city that promotes health and reduces reliance on cars.
Built for Climate Resilience
Aseana City was developed with resilience at its core. The estate was constructed several meters above older city grades and is fortified with a modern drainage system, lift stations, and an elevated seawall. These measures kept Aseana flood-free in recent and past typhoons, including during Typhoon Ondoy’s onslaught, in stark contrast to most of Metro Manila
Sustainability as Value Creation
The sustainability ethos in Aseana is not pursued in isolation from business goals; it is the driver of long-term value. By integrating clean energy, people-centric design, and climate resilience into its masterplan, Aseana creates an environment where communities thrive and enterprises — from IT-BPM offices to global institutions — gain a strategic advantage. In Aseana, sustainability and business growth move hand in hand, shaping a city built to endure.
For Aseana office inquiries: leasing@aseanaholdingsinc.com
For Aseana residential inquiries: inquiries@midparktowers.com
References:
Fitness at the Parq
25 August 2025
🏃🏻 Ready to move and groove at Parqal, Aseana City?
Start your weekend right and join Fitness at the Parq and enjoy FREE cardio dance sessions designed to elevate your well-being.
📅 Every Saturday
🕜 7:30 – 8:30 AM
📍 Amphitheater, Parqal, Aseana City
✨ Be part of a growing wellness community in Aseana City. Together, let’s build a healthier and stronger community.
For Aseana office inquiries: leasing@aseanaholdingsinc.com
For Aseana residential inquiries: inquiries@midparktowers.com
Urban Strategies for BPO Success: Insights from Aseana City
18 August 2025
Urban Strategies for BPO Success: Insights from Aseana City
In Metro Manila, the workday often begins and ends with long commutes. Most Filipino workers spend more than an hour traveling each way, a reality that according to the Asian Development Bank, cuts productivity by as much as 30%. The costs are tangible: higher absenteeism, faster turnover, and diminished output. For industries like IT-BPM, where consistency and performance are critical, this is a costly status quo.
The 15-Minute City
Aseana City offers a different model. Developed by D.M. Wenceslao & Associates, Inc. (DMW), the 107-hectare bayfront district is built on the principles of the “15-minute city” — a place where work, home, school, healthcare, and leisure are all within a short walk. More than an urban planning concept, it is a framework for productivity, well-being, and long-term business resilience.
In Aseana, the masterplan integrates offices, residences, retail, green spaces, and transit in a connected network. The streets prioritize people, with wide arcaded sidewalks, elevated walkways, and the Aseana Eco Jeep loop linking every block.
At the heart of this network is Parqal, a five-hectare pedestrian-oriented development whose name blends “park” and “kalye.” Its covered arcades, landscaped promenades, and public plazas make it possible to move between offices, shops, and open spaces without battling heat or rain. This human-scale environment is deliberate; by making the essentials accessible on foot, Aseana City gives back the time and energy that would otherwise be lost to traffic.
A Complete Urban Ecosystem
Life in Aseana unfolds within a balanced mix of amenities. Large-format retailers like S&R and Landers Superstore complement an expanding roster of dining and shopping options. The forthcoming St. Luke’s Medical Center Aseana will bring world-class healthcare to the estate. Education is also well represented, with Nord Anglia International School and Junior Starters School serving families who live and work in the district.
Residential options include condominiums like Pixel Residences and Midpark Towers that are already home to a growing community and Workpads, an affordable 200-unit co-living development, that is set to commence construction in 2025. Housing options within walking distance of offices give companies an edge in retaining talent while offering employees the convenience and balance of living close to work.
Business Strategy Meets Urban Strategy
In today’s competitive labor market, location is no longer defined solely by square meters. It is shaped by the daily experience of the people who power an enterprise. A 15-minute city like Aseana transforms that experience, turning commutes into walks, transactions into connections, and workplaces into communities.
Here in Aseana, business strategy and urban strategy converge. Companies are not simply choosing an address; they are embedding themselves in a connected environment that supports the full spectrum of professional and personal life.
For Aseana office inquiries: leasing@aseanaholdingsinc.com
For Aseana residential inquiries: inquiries@midparktowers.com
References:
https://www.tomtom.com/traffic-index/philippines-country-traffic/
Run Aseana in Partnership with Run with Pat
11 August 2025
🏃🏻 Ready to move? Join Run Aseana!
In partnership with Run with Pat, enjoy FREE weekly speed training and running sessions designed for all fitness levels.
📅 Every Thursday
🕜 6:30 – 9:00 PM
📍 Amphitheater, Parqal, Aseana City
✨ Be part of a growing wellness community in Aseana City. Together, let’s build a healthier and stronger Aseana community.
No registrations — just drop by and train with the community!
For Aseana office inquiries: leasing@aseanaholdingsinc.com
For Aseana residential inquiries: inquiries@midparktowers.com